Jerusalem themed gifts
Jerusalem is central in the cycle of the Jewish year. The modern recognition of Yom Yerushalayim, the day Jerusalem was freed in 1967, next to the different fast days, when the longing to Beit Hamikdash and Jerusalem is expressed in prayer and thought. Tourists and Israelis travelling abroad often look for Jerusalem themed gifts to offer to friends or family. We also mention Jerusalem during joyful events like engagement parties, weddings and housewarming parties, as we emphasize our reality is not complete without Beit Hamikdash standing in Jerusalem.